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PHOENIX Being invited to attend American NAEA 2019
2019-03-18


From March 14th to 17th, 2019, the 59th National Art Education Association (NAEA) was held in Boston, Massachusetts. PHOENIX Group has participated in NAEA for the second time in a row, and has brought professional and excellent painting materials to the exhibition, including Phoenix, which focuses on professional painting materials, and Bonfil, which focuses on children's painting materials. Through this NAEA conference, PHOENIX Group hopes to keep up with the development trend of art education and share the original intention of aesthetic education with art education practitioners all over the world.


As an international famous painting material manufacturer, the exhibition hall of PHOENIX attracted many art educators and art lovers. In the product experience area, many visitors experienced the latest painting materials of PHOENIX. They were amazed by the high saturation of pigments, and the delicate texture of canvas also left an unforgettable impression. High quality materials stimulated the creative desire of visitors. Many art teachers created amazing works, which they were very willing to show and share with more colleagues in the field of art education; At the same time, art teachers participating in the experience also expressed their willingness to recommend such excellent painting materials to more peers and students.



In this exhibition, the most popular products of PHOENIX were water-soluble oil paints and screen canvases, which were highly recognized by visitors. These visitors included both professional art educators and talented artists. They believed that PHOENIX's high-quality painting materials make the "diversity" of visual art possible. In particular, children's creative painting materials are very easy to use and expressive. With only a little guidance and inspiration, children’s valve of creativity and imagination are open, and an art world full of personal emotion and sensibility of each participant is build.

During this exhibition, Huang Yiju, director of brand promotion of PHOENIX, was also honored to meet well-known education experts, international curators and other professionals. They said: the products of PHOENIX surprised them. The products contain deep wisdom, but also embody pure childlike innocence and childlike interest. They are closely combined with the current trend of art education and it caters to the trend of art education in the world.

Founded in 1947, the National Association for Art Education (NAEA) is a professional organization for visual art educators. It is also one of the largest art education research, policy-making and practice groups in the world. As the maker of National Visual Arts Standards in the United States, NAEA focuses on promoting visual arts education, realizing the development of students' potential and promoting global understanding. The annual NAEA conference and theme exhibition held by the association regularly invites only the world's top experts and institutions in art education to exchange ideas. It is an annual grand meeting of the international art education circle and is known as "Oscar of art education circle", which focuses on the world's leading international art education resources. At the NAEA conference, we can get access to the most advanced international ideas, art education theories and teaching methods; At the same time, you can also experience the latest top painting materials. This year, tens of thousands of art educators from more than 50 countries around the world attended the conference, showing their advanced international vision, art education concepts and teaching methods in an all-round way.